Device & Geographic Data

Beyond page views and clicks, understanding who your visitors are and how they access your pages is essential for making smart decisions about your content and design. The Leenkies analytics dashboard provides two powerful breakdowns: device usage data that shows you whether your audience is on desktop, mobile, or tablet, and geographic data that reveals which countries your visitors are coming from.

Device Breakdown

The device breakdown section of your analytics dashboard shows how your visitors are accessing your pages, split across three device categories: desktop, mobile, and tablet.

What You Will See

The device breakdown is displayed as a visual chart alongside a detailed summary list. For each device category, you will see:

• Device type -- Desktop, Mobile, or Tablet.
• View count -- The total number of page views from that device type during the selected time period.
• Percentage -- The proportion of total page views that came from each device type, expressed as a percentage.

The chart provides a quick visual comparison so you can immediately see which device type dominates your traffic. The exact counts and percentages next to the chart give you the precise numbers for reporting or decision-making.

The device breakdown chart shows the proportion of traffic from each device type along with exact view counts and percentages.

Why Device Data Matters

Knowing your audience's device preferences directly impacts how you should build and optimize your pages:

• Mobile-dominant audience -- If the majority of your visitors are on mobile (which is common for creators who share links on social media), make sure your pages look great on small screens. Prioritize concise text, large tap targets, and vertically stacked layouts. Test your pages on your own phone to see exactly what visitors experience.

• Desktop-heavy audience -- If you see significant desktop traffic, your audience may be visiting from email newsletters, Slack channels, or professional contexts. Consider whether your pages take advantage of wider screen layouts effectively.

• Tablet traffic -- Tablet visitors are less common but worth noting. If you see meaningful tablet traffic, it may indicate an audience that browses during leisure time, such as evenings or weekends.

Pro Tip: If over 70% of your traffic comes from mobile devices, review every block on your pages from a mobile perspective. Make sure your most important links and calls-to-action are near the top of the page where mobile visitors will see them without scrolling.

Top Countries

The geographic data section shows which countries your visitors are coming from, ranked by the number of page views from each country.

What You Will See

The top countries list displays:

• Country name -- The full name of each country (for example, "United States," "United Kingdom," "Germany").
• View count -- The total number of page views originating from visitors in that country during the selected time period.
• Percentage -- The share of total page views that came from each country.

Countries are ranked from highest to lowest by view count, giving you an immediate sense of where your primary audience is located.

How Geographic Data Is Collected

Leenkies determines visitor location from standard request headers sent by the visitor's browser and network infrastructure. This provides country-level geographic information without requiring any cookies, tracking scripts, or personal data collection. The data is aggregated and anonymized -- Leenkies does not store individual visitor IP addresses or precise location information.

Use Cases for Geographic Data

Geographic data opens up several practical opportunities:

• Language and localization -- If a significant portion of your audience comes from non-English-speaking countries, consider adding content in their language or using simpler, more universally understood phrasing.

• Timing your posts -- Knowing where your audience lives helps you determine the best times to share new content or promote your link. If most of your visitors are in Europe, posting during European morning hours will reach them when they are most active.

• Market understanding -- Geographic data helps you understand where your brand has the strongest presence. If you are seeing unexpected traffic from a particular country, it may signal an opportunity to create content tailored to that market or to partner with creators in that region.

• Campaign targeting -- When running paid promotions or social media campaigns, use your country data to focus your budget on the regions that already show the most engagement with your content.

Pro Tip: Combine device data with geographic data to build a complete picture of your audience. For example, if your top country is India and most traffic is mobile, you know to optimize for mobile-first experiences and consider content that resonates with that specific audience.

What to Read Next

• Understanding Your Analytics -- Review the core metrics and traffic chart.
• Top Links & Referrers -- See which links get clicked the most and where your traffic comes from.