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Digital Goods vs Digital Services

Understand the two product types and their different fulfillment workflows.

Digital Goods vs Digital Services

When creating a product on Leenkies, you'll choose between two product types: Digital Good or Digital Service. This determines how the product is fulfilled after purchase.

Digital Goods

A Digital Good is delivered automatically and immediately after purchase -- no manual work required from you.

How Digital Goods Work

  1. A visitor views your product and clicks to purchase.
  2. They complete checkout and payment is processed through your payment provider.
  3. Leenkies immediately delivers the product in one of two ways:
    • File Upload -- The buyer gets a secure, time-limited download link to your uploaded file, accessible from the order confirmation page and email.
    • External Link -- The buyer gets a link to an external resource (Google Drive, Notion template, Dropbox, membership site, etc.).
  4. The order is automatically marked as fulfilled. No action needed from you.

What Digital Goods Are Best For

  • eBooks and PDF guides
  • Templates (spreadsheets, presentations, design files)
  • Stock photos, icon packs, and design assets
  • Audio files and music
  • Software tools and code snippets
  • Notion templates and Airtable bases
  • Any product where the deliverable is a file or link
Image

Diagram showing the Digital Goods flow: visitor purchases, payment processes, file/link delivered automatically

Digital Services

A Digital Service requires manual fulfillment from you. After the buyer purchases, you're notified and deliver the service personally.

How Digital Services Work

  1. A visitor views your product and clicks to purchase.
  2. During checkout, the buyer fills out custom form fields you defined -- collecting info you need to deliver the service (e.g., business name, preferred date, project details).
  3. Payment is processed through your payment provider.
  4. You receive an email notification with the order details and the buyer's form responses.
  5. You fulfill the service manually -- scheduling a call, delivering custom work, providing a consultation, etc.
  6. Once delivered, you mark the order as fulfilled from your Leenkies dashboard.

Custom Form Fields

When setting up a Digital Service, you configure form fields the buyer fills out at checkout. The available field types are:

  • Text -- Single-line input for short responses like names or titles.
  • Phone -- Phone number input.
  • Textarea -- Multi-line input for longer responses like project descriptions or special instructions.
  • Radio -- Mutually exclusive options where the buyer picks one (e.g., "Choose your package: Basic / Standard / Premium").
  • Checkbox -- Multiple-choice options (e.g., "Select topics of interest").

You can add as many fields as you need, label them with your own question text, and mark them as required or optional.

Image

A Digital Service checkout showing custom form fields the buyer fills out

What Digital Services Are Best For

  • Consulting and coaching sessions
  • Custom design work (logo design, brand kits)
  • Personalized content creation (social media audits, content strategies)
  • 1-on-1 tutoring or mentoring
  • Done-for-you services (website setup, email configuration)
  • Any product where you need specific info from the buyer to deliver

Side-by-Side Comparison

AspectDigital GoodDigital Service
DeliveryAutomatic -- immediate after purchaseManual -- you fulfill it personally
Buyer InputNo custom fields neededCustom form fields at checkout
Fulfillment MethodFile download or external linkYou deliver the service directly
Seller NotificationOrder recorded, no action neededEmail notification with buyer details
Order StatusAuto-marked as fulfilledYou manually mark as fulfilled
ScalabilityFully scalable -- sell unlimited copiesLimited by your time and capacity
Setup EffortUpload file or provide link onceDefine form fields, fulfill each order
Image

Side-by-side flow diagram comparing Digital Good and Digital Service purchase flows

When to Use Each Type

Choose Digital Good when the deliverable is a file or link that's the same for every buyer and you want a fully automated sales process. Choose Digital Service when each delivery is unique, requires buyer-specific info, and involves your personal time or expertise.

Pro Tip: If you offer a service that includes a standard deliverable plus custom elements, consider creating two products: a Digital Good for the standard part (like a template or guide) and a Digital Service for the custom part (like a personalized review or setup). The buyer gets immediate value from the download while you work on the custom piece.

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