Top Links & Referrers

Top Links ranks every clickable element by click count, while Top Referrers shows which external domains drive traffic to your pages.

Top Links

The Top Links section ranks every clickable element on your pages by click count during the selected period.

What You'll See

For each link in the ranked list:

• Link title -- The display text of the link as it appears on your page (link block title, product name, booking button, etc.).
• Click count -- Total clicks on that link during the selected period.

Links are ordered most-to-least clicked, and the list is paginated for pages with many clickable elements.

How to Use Top Links Data

• Identify your strongest content -- Links that consistently rank at the top deserve even more prominence -- move them higher or feature them in a dedicated section.

• Spot underperforming links -- An important link buried at the bottom may need a better title, a higher position, or stronger visual treatment.

• Test different titles and placements -- Change a link's title or position, then check back after a few days to see if clicks improve.

• Focus your content strategy -- If visitors consistently click a particular type of content (e.g., your latest video or a specific product), create more of what works.

Pro Tip: A healthy page has clicks spread across several links, not concentrated on just one. If only your top link gets clicks, reorganize so other important content is more visible.

Top Referrers

The Top Referrers section shows which external domains send visitors to your pages -- helping you understand where your audience discovers you and which channels perform best.

What You'll See

For each referrer:

• Referrer domain -- e.g., "instagram.com," "twitter.com," "google.com," "linkedin.com."
• Visit count -- Total visits from that referrer during the selected period.
• Percentage -- Share of total referred traffic from each domain.

Referrers are ranked from highest to lowest by visit count.

Understanding "Direct" Traffic

Direct traffic means no referrer information was available. This happens when someone:

• Types your URL directly into their browser.
• Clicks a link in a native mobile app (many strip referrer headers).
• Clicks a link in an email client.
• Uses a bookmark.
• Has a browser or network that strips the referrer header.

Direct traffic is often a healthy sign -- people know your URL and visit intentionally.

Pro Tip: Growing direct traffic indicates strong brand recognition -- your audience remembers your link and visits on their own.

How to Use Referrer Data

• Focus on what works -- If Instagram consistently drives the most traffic, double down there. Post more, experiment with content types, and keep your Leenkies link prominent in your bio.

• Discover unexpected sources -- Traffic from unexpected domains -- a blog mention, a forum thread, a partner's site -- can lead to new collaboration opportunities.

• Measure campaign effectiveness -- After launching a campaign on a specific platform, check referrer data to see how much traffic it actually drove.

• Identify underperforming channels -- If you're spending time on a platform that barely shows up in your referrers, consider reallocating effort to higher-performing channels.

Combining Links and Referrer Insights

The real power comes from looking at top links and top referrers together. If Instagram is your top referrer and your product link gets the most clicks, you know Instagram visitors are interested in purchasing -- so create Instagram content that highlights your products.