Setting Up Pricing & Discounts
Leenkies gives you flexible pricing options for your digital products. You can set prices in any of 11 supported currencies, offer sale discounts with crossed-out original prices, or even offer products completely free. This guide covers everything you need to know about configuring product pricing.
Setting a Price
When creating or editing a product, the pricing section lets you define how much your product costs:
- Navigate to the pricing step of the product creation form, or click Edit on an existing product and go to the pricing section.
- Enter your price in the Price field. Enter the amount in standard currency format (e.g.,
29.99,150,9.95). - Select your Currency from the dropdown menu.
- The price you enter is what the buyer will be charged at checkout through Stripe.
The pricing section of the product form showing the price field and currency dropdown
Supported Currencies
Leenkies supports 11 currencies for product pricing, allowing you to sell in the currency most relevant to your audience:
| Currency | Code | Symbol |
|---|---|---|
| US Dollar | USD | $ |
| Euro | EUR | \u20ac |
| British Pound | GBP | \u00a3 |
| Canadian Dollar | CAD | CA$ |
| Australian Dollar | AUD | A$ |
| Japanese Yen | JPY | \u00a5 |
| Swiss Franc | CHF | CHF |
| Swedish Krona | SEK | kr |
| Danish Krone | DKK | kr |
| Norwegian Krone | NOK | kr |
| Nigerian Naira | NGN | \u20a6 |
When you select a currency, all pricing displays on your page automatically format to that currency's conventions, including the correct symbol and decimal handling. For example, JPY prices display without decimal places (since yen does not use fractional units), while USD prices display with two decimal places.
Pro Tip: Choose the currency that matches where most of your buyers are located. If your audience is primarily in the US, use USD. If you serve a European audience, EUR is the natural choice. This reduces friction at checkout because buyers see prices in their familiar currency.
Sale and Discount Pricing
Leenkies has built-in support for sale pricing that lets you display a discounted price alongside the original price. This is a proven way to increase conversions by showing buyers the value they are getting.
How to Set a Sale Price
- In the pricing section of your product, toggle on the Sale Price option.
- Enter the sale price -- this is the discounted amount the buyer will actually pay.
- The original price you already set becomes the "compare at" price.
How Sale Pricing Appears to Visitors
When sale pricing is active, visitors see both prices on the product card and product detail page:
- The original price appears with a strikethrough line through it (e.g.,
$49.99), indicating it is no longer the current price. - The sale price appears prominently next to it in the active price position (e.g., $29.99), showing what the buyer will actually pay.
This visual treatment immediately communicates that the buyer is getting a deal, which creates urgency and increases the likelihood of purchase.
A product card showing the original price crossed out and the sale price displayed prominently
Tips for Effective Sale Pricing
- Make the discount meaningful. A small discount (5-10%) may not feel significant enough to motivate action. Discounts of 20% or more tend to have a stronger impact on purchase decisions.
- Use round sale prices. Buyers respond well to clean numbers. Instead of discounting from $49.99 to $42.37, consider $49.99 to $39.99 or $29.99.
- Time-limited sales. Consider running sales for a limited period to create urgency. You can toggle sale pricing on and off at any time without affecting the product itself.
Free Products
You can set a product's price to $0 (or the equivalent in any currency) to offer it completely free. Free products are a powerful tool for several use cases:
Lead Magnets
Offer a free eBook, checklist, template, or guide as a lead magnet. When a visitor "purchases" a free product, they go through a streamlined checkout that collects their name and email address. This lets you build your contact list while providing genuine value upfront.
Freebies and Samples
Give away a sample of your paid content to demonstrate quality and build trust. For example, offer one chapter of an eBook for free while selling the full version as a separate paid product.
Freebie Deliverables for Contact Forms
Free products can also be used as automatic deliverables attached to your contact form. When someone submits your contact form, they can automatically receive a free product as a thank-you. This turns a simple contact form into a value exchange -- the visitor gets something useful, and you get their contact information.
How Free Products Work
Free products follow the same checkout flow as paid products, but without the payment step. The buyer enters their details, confirms the "purchase," and immediately receives the product through the same delivery mechanism (file download or external link for Digital Goods, or form submission for Digital Services). No Stripe payment is processed for $0 orders.
A free product card showing $0 pricing and the checkout flow without payment
How Pricing Appears to Visitors
Your product pricing is displayed in several places on your page:
- Product card -- The price appears on the product card in the Products block on your page. If sale pricing is active, both the original and sale prices are shown.
- Product detail view -- When a visitor clicks on a product card to see full details, the price is prominently displayed alongside the product description and purchase button.
- Checkout -- The final price is confirmed during checkout before the buyer completes their purchase.
All price displays automatically use the correct currency symbol, formatting, and decimal conventions for the currency you selected.
Pro Tip: If you are selling in multiple currencies or to an international audience, mention the currency in your product description to avoid confusion. For example, "This product is priced in USD" helps set clear expectations for buyers in other regions.